About us

The Unique Tourism Collection is a boutique sales and marketing consultancy that specialises in representing and promoting niche, unique and luxury travel products and destinations to the Australian and New Zealand consumer and trade markets.

What sets us apart is a united team with passion and commitment.

Founded in 1992 by Jonica Paramor, the company is a leader in its field, one of the few companies specialising in the luxury and experiential tourism sector offering an integrated marketing representation of public relations, social media, advertising and travel trade sales and marketing destination representation.

  • We work closely with our clients and the travel industry to achieve their goals and objectives.
  • We have more than 100 years of combined experience in the tourism and travel industries.
  • We have a huge network in the tourism industry and media in Australia and New Zealand.
  • We know what works and what does not in the Australian and New Zealand markets.
  • We have proven results!